Ski Magazine

Hi,

Can anyone recommend a decent UK biased ski magazine? Most magazines seem to cater for both skiers and snowboarders. I did find one UK ski magazine, but it was a load of adverts with virtually no actual content.

Ta.

but it was a load of adverts with virtually no actual content.

Tends to be the case for anything I have come across, I like getting/seeing the Powder photo annual.

Unfortunately, most of the ski magazines in the UK are filled with pictures of people performing jumps off ridges into deep powder in places like Afghanistan, Peru or Greenland, where the vast majority of us skiers are never likely to go. There is a huge gap in the market for newcomers, less experienced skiers, and people who dont know as much about the sport as the current mags seem to think we all do.

I dont read Fall Line as thats too high end. Snow Magazine is ok but fairly cliquey, and Ski and Snowboard magazine is over priced, although I do tend to read it when I go on a flight to a ski destination. I havent come across any others of any real worth to be honest.

IMO, nobody wants to see someone wedging a green run in Val Thorens, most people get reviews etc of the resorts they plan to visit off the internet, even then if something does catch their eye in a magazine they will research it further and ask for more opinions... from the interwebz.

Pablo Escobar wrote:IMO, nobody wants to see someone wedging a green run in Val Thorens, most people get reviews etc of the resorts they plan to visit off the internet, even then if something does catch their eye in a magazine they will research it further and ask for more opinions... from the interwebz.

Its a good job youre not in publishing then my friend.

It is a brave man who enters the world of publishing now, less and less folks are buying newspapers and magazines every day with the internet being the go-to source of info. for many. I occasionally still buy the Times but when all their articles appear instantly on the internet I don't have to. Same with ski mags.

Pablo Escobar wrote:It is a brave man who enters the world of publishing now, less and less folks are buying newspapers and magazines every day with the internet being the go-to source of info. for many. I occasionally still buy the Times but when all their articles appear instantly on the internet I don't have to. Same with ski mags.

Ross, people are still buying and reading magazines, and there are new titles being launched every day across a series of subject matters. Admittedly, current publications are seeing cuts in print runs and paginations due to the economic climate, but a few years ago it was predicted that magazines would disappear altogether when the web became more accessible. There will always be a requirement for the printed page, but you are right - its a brave man who launches a new title in the current climate. Good things come to he who waits )

Who is this Ross? 8)

I still buy magazines too, just not as much. I expect as my 'generation' comes through the situation will only get worse but I hope for the sake of everyone in the industry it is propped up by hardcore support or magazines gain more of a cult following. Peoples Friend is a title I will miss when the current oldies come to pass (for want of a better way of putting it).